Senior Marketing Manager (12 month max term contract)
Challenger Limited
Sydney, New South Wales, Australia
2d ago
source : JobLeads

We're looking for a candidate to fill this position in an exciting company in The Finance Sector.

  • Act as a trusted marketing adviser to the boutique principals, providing guidance and support across all marketing activity
  • Develop end to end marketing projects including campaigns, website re-designs, brand identity creation / maintenance and other initiatives which support the business sales targets through various distribution channels (IFAs, key accounts, brokers, direct investors)
  • Manage the creation and maintenance of boutique marketing materials as required, including product flyers, presentations, website content, campaign materials and webinars
  • Identify and implement techniques that assist in the development of digital solutions aligned to business and customer needs;
  • optimise digital lead generation and database capture across initiatives and assess gaps in service design; and identify opportunities for digital innovation across marketing and sales strategies to improve engagement and customer experience

  • Conduct analysis of the customer’s digital experience and make recommendations for improvement to UX and CX
  • At least six years relevant marketing experience in financial services Funds management experience preferred
  • A sound understanding of financial advisers, how they operate and the issues they face
  • Proven experience in designing, implementing and optimising digital marketing strategy.
  • Experience managing investment-related marketing material
  • Demonstrated ability in building mutually beneficial relationships and the ability to manage relationships at an executive level
  • Demonstrated ability in influencing decisions and outcomes
  • Ability to manage and prioritise multiple projects simultaneously.
  • Experience with campaign development including email marketing, lead nurturing, marketing automation, and marketing analytics
  • Demonstrated ability to work independently and autonomously
  • Solid knowledge of online marketing tools and best practices
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