Freelancer Limited, the ASX-listed company that owns Freelancer.com and Escrow.com, is hiring. Twelve-time Webby award-winning Freelancer.
com is the world's largest freelancing and crowdsourcing marketplace, which connects millions of employers to freelancers across the globe.
Escrow.com is a global fintech industry leader in secure online payments, having handled over US$4.5 billion in transactions buying and selling boats, cars, airplanes, jewellery, fine art, and even trips to the planned Aurora space station in 2021!
Develop new and creative growth strategies
Plan and execute marketing campaigns, including SEO / SEM, marketing database, email, social media and display advertising
Measure and report performance of all digital marketing campaigns, and assess against goals (including ROI)
Identify trends and insights, and optimize spend and performance based on the insights
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize user experience
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels
Instrument conversion points and optimize user funnels
Evaluate emerging channels and strategies. Provide thought leadership and perspective for adoption where appropriate
BS / MS degree in technical field or marketing
Proven working experience in internet marketing
Demonstrable experience leading and managing SEO / SEM, marketing database, email, social media and / or display advertising campaigns
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Experience in optimizing landing pages and user funnels
Experience with A / B and multivariate experiments
Solid knowledge of website analytics tools (e.g. Google Analytics)
Experience in setting up and optimizing Google Adwords campaigns
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in online marketing and measurement
This won't be a cog-in-the-machine job; you will be joining a global technology company that is a meritocracy, so if you are looking to make a difference and be rewarded for your efforts, this is the place for you.
We also offer a fun atmosphere working with smart people in an awesome office with fully-stocked kitchens, social events, hackathons, and more.
For more information see